one of the tools available for measuring brand equity was developed by young & rubicam. it is called the brand asset valuator. which four consumer perspective dimensions does it use to evaluate a brand’s equity?

Answers

Answer 1

Answer: esteem, differentiation, relevance, knowledge

Explanation:

Answer 2

Brand equity is a measure of the worth of a brand the use of tools and techniques are essential for the development of the brand as per the young & Rubicam.

The perspective dimensions include esteem, differentiation, knowledge, and relevance. The esteem of a brand is the image of the brand and differentiation is the means by which the brand is set apart.  The knowledge of the brand is the customer's understanding of the brand and ability to recall its products. Relevance is the connection of emotions to the brand.

Hence these are tools for measuring brand equity.

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Related Questions

A farmer producing soybeans sells her product in a perfectly competitive market. The current market price of soybeans is $20 a bushel. If the farmer asks $21 per bushel for her soybeans, she will sell a. half of her crop. b. all she wants. c. zero. d. the amount that maximizes her profit

Answers

Answer: 41 Dolars

Explanation: easy

what is the meaning of statistics??​

Answers

Explanation:

1 : a branch of mathematics dealing with the collection, analysis, interpretation, and presentation of masses of numerical data. 2 : a collection of quantitative data.

Answer:

Statistics is the discipline that concerns the collection, organization, analysis, interpretation, and presentation of data.

HELP! i need help with this brochure project for economics and personal finance. its about Understanding Checking and Debit Accounts can someone please give me the information or something for it or if u have already done it can you please give it to me.
the document has all the information.

Answers

Answer:

PLEASE DO YOU HAVE IT NOW I NEED IT ASAPP

Explanation:

please I need to graduate

The amount that a vendor charges for goods is known as the

Answers

The price, or fee, is what the vendor charges

Why is it important for a company to have structure?:​

Answers

Answer :

It is important to give your company a framework that allows it to grow over time. Structure will give employees more clarity, help manage expectations, enable better decision-making and provide consistency

Answer: Organizational structure provides guidance to all employees by laying out the official reporting relationships that govern the workflow of the company. A formal outline of a company's structure makes it easier to add new positions in the company, as well, providing a flexible and ready means for growth.

Explanation:

According to the video, the work of Heating and Air Conditioning Mechanics and Installers combines the skills of which workers? Check all that apply. Pump Operators Plumbers Electricians Refrigeration Specialists Power Plant Technicians Hydroelectric Production Managers

Answers

Answer:

B,C,D

Explanation:

Plumbers

Electricians

Refrigeration Specialists

which of these are among the macroeconomic goals of governments? check all that apply.

Answers

Answer:steadily increasing the gross domestic product. Keeping citizens employed. Managing prices throughout the economy

Explanation:

What is a mutual fund

Answers

Answer: A mutal fund is a professionally managed investment fund that pools money from many investors to purchase securities. the term is typically used in the United States, Canada, and India while simular structures across the globe include the SICAV in Europe and open-ended investment company in the UK.

Explanation:

Mutual eow eieité gòïèß błack

Explain Market Segmentation

Answers

In marketing, market segmentation is the process of dividing a broad consumer or business market, normally consisting of existing and potential customers, into sub-groups of consumers based on some type of shared characteristics.

Sorry if i was not helpful

if i was then please mark me the brainliest

future changes in automobile technology are likely to include

Answers

Answer:    Flying cars??

Explanation: Im 99.9% sure it will happen.

The following events took place at a manufacturing company for the current year: (1) Purchased $95,000 in direct materials. (2) Incurred labor costs as follows: (a) direct, $56,000 and (b) indirect, $13,600. (3) Other manufacturing overhead was $107,000, excluding indirect labor. (4) Transferred 80% of the materials to the manufacturing assembly line. (5) Completed 65% of the Work-in-Process during the year. (6) Sold 85% of the completed goods. (7) There were no beginning inventories. What is the journal entry to record the direct labor costs for the period

Answers

The journal entry to record the direct labor costs includes a Debit to Work-In-Process Inventory and Credit to Wages Payable.

Basically, in manufacturing account, the Direct labor cost refers to the wages/salaries that are incurred in order to produce/provide goods or services to customers

In order to record the direct labor costs for a period, the journal entry will includes a Debit to Work-In-Process Inventory and Credit to Wages Payable.

in this question from Number 2, the incurred direct labor costs is $56,000. Therefore, there will be a Debit of 56,000 to Work-In-Process Inventory and Credit of $56,000 to Wages Payable.

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If a term in a contract is ambiguous, the court will consider the parties'
A. acceptance
B. intent
C. offer
D. consideration​

Answers

Answer:

intent

Explanation:

one of the advantages associated with television as an advertising medium is that it:

Answers

It has a bigger audience and reaches put to people of all ages

One of the advantages associated with television as an advertising medium is that it has the ability to communicate with the audience through sight, sound, as well as motion all at once.

What is advertising?

One of the most common advertising channels is television. This kind of advertising media offers numerous benefits, including the ability to reach a large audience, a well-appropriate target group, and the ability to advertise often.

In comparison to online advertisement, it first introduces a brand to a far bigger audience. Most other types of promotion are driven by TV advertising. Although audiences may use various gadgets while watching TV, they are still very much interested with the material.

A marketing strategy known as advertising involves purchasing real estate to advertise a commodity or service. The actual marketing efforts are called advertising, or ads for short. Reaching those who are the most likely to be to purchase for a company's activities is the aim of advertising.

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Fill in the blank. . Roughly ___ million trademarks are registered with the U.S. government.

A. 10
B. 12
C. 2
D. 5

Answers

Roughly 2 million trademarks are registered with the U.S. government.

What is a Registered Trademark?

This refers to the intellectual property of an individual or business that is duly registered and bears a mark, sign or symbol.

Hence, we can see that according to the official count, there are about 1.9 million trademarks that are registered with the American government, and thus, when roughly stated, one can say that they are 2 million and option C is correct.

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a lost check with a blank endorsement on it can be cashed by

Answers

Answer:

A Blank Endorsement is - an endorsement consisting only of the endorser's signature. * If the blank endorsed check is lost or stolen, the check can be cashed by anyone who has it, so only use it when it is ready to be directly cashed or deposited into the bank. SPECIAL ENDORSEMENT.

Explanation:

the manager at creative minds inc. is distressed that employee absenteeism increased by 16% in the past year. how would you recommend the manager respond to this inside force?

Answers

I will recommend that the manager identify the frequently absent employees and replace them with artificial intelligence.

Today, the artificial intelligence is a modern technology which performs the function of employees more efficiently and effectively.

The artificial intelligence such as software package that perform a work process automatically does not makes mistakes and does not appear absent as place of work.

Therefore, i will recommend that the manager identify the frequently absent employees and replace them with artificial intelligence.

The option includes "a. Evaluate the HR practices to ensure they are generating the behaviors needed to accomplish strategic goals. b. Identify the frequently absent employees, and replace them with artificial intelligence c. Remind employees about how Creative Minds is genuinely connected to supporting youth art programs. d. Demonstrate how the firm is committed to simultaneously tackling global social issues and maximizing shareholder wealth."

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Answer:

Identify the frequently absent employees, and replace them with artificial intelligence.

Explanation:

when a market allocation of resources maximizes the total surplus received by all members of society we say there is

Answers

Whenever there is maximization of total surplus that is been received by those that are part of society by market allocation of resources then there is market Efficiency.

Economic efficiency can be regarded as economic state whereby there is allocation of resource to serve each individual or entity in way that everyone is satisfied while minimizing waste and inefficiency.

Therefore, When there is  an economy efficiency,  there would be maximization of total surplus.

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Select the correct answer.
Which statement describes an advantage or benefit of market research?
A.
It guarantees a business’s success and profits.
B.
All its methods are inexpensive and easy to apply.
C.
It helps a business explore new opportunities in the market.
D.
It is necessary only in a business’s initial stages.

Answers

Answer:

c

Explanation: just did the test

some would describe american capitalism as?

Answers

is hell an option i can pick?

Henry is preparing to give a report on the coronavirus vaccine and is starting his research. What are the BEST possible sources for him to use in his research?
✅government websites and newspapers
- friends’ and parents’ opinions
- Twitter and Reddit
- advertisements

Answers

Answer:

government websites and newspapers or

advertisements

an economist would explain reece’s decision to be – because she – the prepaid cost, and made her decision based on the marginal benefit and cost of going. in economics these prepaid costs would be referred to as – costs, which are unrecoverable.

Answers

Answer:

An economist would explain Reece’s decision to be rational  because she ignored  the prepaid cost, and made her decision based on the marginal benefit and cost of going. In economics, these prepaid costs would be referred to as sunk costs, which are unrecoverable.

why must a monopoly supply a good or service that has no close substitute

Answers

Answer:

Because a monopoly is when one person or buisness provides a good or service that people can't get anywhere else so they can continue to make money.

Explanation:

What is a bank is it a capital liability or asset

Answers

Answer:

I think that it's asset, but I'm not 100% sure on that one! sorry!!

the diffusion of innovation refers to the rate at which consumers ______ a given product or service.

Answers

Answer:

adopt

Explanation:

A witness statement is a primary source.
✅True
- False

Answers

Answer: true

Explanation:

Answer:  E  esa mfvk,mvg b fedv bgfmdv gbfrecmbg v

how did the geographic location of harappa affect trade?

Answers

Answer:

The city was convenient for trading opportunities.

Explanation:

Please help, <3
Analyze two pricing strategies for their advantages and disadvantages and give reasons for a business to use each of those pricing strategies.

Answers

The advantages of a pricing policy lies in its ability to make your product appealing to customers, while also covering your costs

The disadvantages of pricing strategies come into play when they are not successful, either by not sufficiently appealing to customers or by not providing you with the income you need.

hope it helps

Did the baby bust period create an increased supply of workers

Answers

Answer:

easy answer :

yes

Explanation:

Question Mode Multiple Choice Question A marketing channel in which multiple segments are owned by the parent company is known as a(n) ______. Multiple choice question. conventional marketing channel independent marketing channel corporate vertical marketing system unified horizontal marketing system

Answers

Answer:

marketing channel....

If the incorporator makes a serious mistake in the process of incorporation the business, such as not filing the articles of incorporation with the secretary of state, the courts may still recognize the corporation as a(n) _______ corporation. Multiple Choice de facto executory implied de jure

Answers

A De facto corporation is a term used by courts to show the events in which a business organization that has failed in its effort to be a de jure corporation which is a corporation by law. but it will still be treated as a corporation. The courts may still recognize the corporation as a De facto corporation.

A De facto corporation is simply known as a type of corporation which is organized with beautiful compliance with the requirements of incorporation and allowed to stand and exercise the powers of a corporation until its existence is backed up by the State.

It shows that there is an extent of legal recognition of a corporation, even if its articles of incorporation may not have been filed correctly.

Conclusively, A De facto corporation is one where parties who tried to establish it must act in hope and must be running their business as a corporation.

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