Yesterday in class we discussed 4 Era’s of Marketing and how the situation of the world at that time impacted businesses, specifically, marketing. The assignment is to choose ONE of the following era’s and write a letter to a loved one as if you were just starting a job during the marketing era of your choice. In your letter you should mention what is happening in the world to cause this shift in marketing, and what your role is going to be. You can choose which company you are working for: maybe you are starting a job on the assembly line, or becoming a door to door salesperson! Be creative and have fun with it. If you want, try to imagine what the world was like during that time period and use language or current events to make your letter sound more believable.

The letter should be at least 2 paragraphs long and should display that you understand how businesses are using marketing in this new era.


4 Eras:
Production Era (1800’s - 1920)
Selling Era (1920s - 1950s)
Marketing Era (1950s - 1990s)
Value Era ( 1990s - Current )

A total of 12,000 premium digital channel cable TV subscriptions will be sold when this market reaches a Nash equilibrium.

The Nash equilibrium, which bears the name of the mathematician John Nash, is the approach that game theory uses the most frequently to describe the outcome of a non-cooperative game involving two or more participants. Changing one's own strategy won't help anyone if everyone in a Nash equilibrium is aware of one another's equilibrium tactics. The concept of Nash equilibrium was initially presented by Cournot in 1838 in respect to the production decision made by rival enterprises. Each player in the game has a distinct approach they will use. If no one can raise their projected benefit by changing their strategy and the other players continue to use their present one, the players will use their current set of strategies.

Learn more about The Nash equilibrium here:

https://brainly.com/question/30205501

#SPJ4

The fourth industrial revolution is where advances in technology are radically shifting the way we work, live, learn, and interact with each other.

So, the correct answer is technology.

We are at the start of the Fourth Industrial Revolution, a new period that expands and builds on the effects of digitization in novel and unexpected ways. Technologies are emerging and having an impact on our lives in ways that suggest this is the case. Therefore, it is important to take some time to think about the specific changes we are going through and how we can ensure that they benefit the majority rather than a select few, both collectively and individually.

know more about revolution here

https://brainly.com/question/1291142#

#SPJ4

A database is a collection of organized tables. Each table is a collection of related records. Each record gives information about one item and is made up of many fields.

A list of the transactions that took place over a given time period is provided in a summary report produced by a MIS. Data mining is the analysis and investigation of vast volumes of data with the goal of identifying important patterns or trends.

A file, or group of files, is used to hold a database. It is possible to separate the data in these files into records, each of which has one or more fields.

To know more about database visit:

https://brainly.com/question/6447559

#SPJ4

Ceteris paribus, if the Fed sells bonds through open market operations,b) Supply curve should shift leftward.

Ceteris paribus, if the Fed sells bonds through open market operations, it means that it is decreasing the money supply. To do this, the Fed takes in cash from the public by selling bonds to banks and other financial institutions. By taking cash out of circulation, the Fed is reducing the amount of money available in the economy.When the money supply decreases, the money supply curve will shift leftward, meaning that at any given interest rate, there is less money available.

It's worth mentioning that if the Fed decrease money supply, it will decrease the money available in the economy, which will increase interest rates and decrease the aggregate demand (AD) which will shift AD curve leftward.

To learn more about Ceteris paribus here:

https://brainly.com/question/13864080

#SPJ4

A market contributes significantly to the growth of an economy and the income of sellers. Commodities and services are marketed using a market as a foundation. Consumers can get commodities thanks to a market.

When the Brazilian real depreciates in value relative to the currencies of the nations where Brazilian commodities are exported, it is encouraging to see that competitive gain. Therefore, it is highly advantageous to have products created in Brazil and export them to markets in other nations.

Learn more about Market here

https://brainly.com/question/24125798

#SPJ4

Statements of bank reconciliation attest to the processing of payments and the depositing of cash earnings into such a bank account.

A bank account is a record of the financial transaction between a bank and a customer that is kept by a banks and other financial organization.

The sum of the funds at any given moment represents the customer's financial situation with the institution. Financial activities that have happened previously on a bank statement within just a specified time period are transmitted to the client on even a bank statement.

To know more about bank account visit:

https://brainly.com/question/28839734

#SPJ4

The most basic need in Maslow's hierarchy is Physiological needs. Option C is the correct answer.

In Maslow's hierarchy, physiological requirements are the most fundamental. For physical survival, people require certain necessities. Air, food, water, clothing, warmth, sleep, and health are a few examples.

Your body cannot operate normally if you don't meet these demands. Because you can't meet the other requirements until your physiological ones are met, they are regarded as being the most important. At this level, a person's natural will to survive serves as their motivator.

To learn more about Physiological needs, visit the link below:

brainly.com/question/13186630

#SPJ4

Except for the accounting rate of return, all of the following alternate names are used to refer to the discount rate.

In a discounted cash flow (DCF) analysis, the discount rate is the interest rate that is used to calculate the present value of future cash flows. This aids in determining whether the cash flows from a project or investment will be more valuable than the capital expenditure required to fund it in the present. It's either the expected rate of return for investors or the cost of borrowing money. The corporation will compute NPV using a discount rate of 12% if shareholders anticipate a return of that amount. The company may utilize 4% as the discount rate if it pays 4% interest on its debt. Usually, the rate is decided by the CFO's office. The discount rate is the desired rate of return for an investor.

Learn more about discount rate from

brainly.com/question/9841818

#SPJ4

In a market economy, individuals and businesses make decisions about production, distribution, and consumption of goods and services.

Prices are determined by supply and demand, and goods and services are exchanged through marketplaces. Competition is an important factor in a market economy, as it encourages companies to innovate, produce high-quality products, and keep prices low.

Consumers benefit from a market economy, as they have access to a wide variety of products and services at competitive prices.

This system is based on demand and supply, meaning that the prices of goods and services are determined by the amount of people wanting to buy them and the amount of people able to provide them.

To learn more about economy, click here:

https://brainly.com/question/1106682

#SPJ4

Broker Jim’s parade float is institutional form of advertisement.

The earliest parade floats appeared throughout the Middle Ages. Pageant waggons were used by churches as mobile scenery for passion plays, and artisans in certain guilds made pageant waggons for their specialised trade. During Corpus Christi, when up to 48 waggons were utilised, one for each play in the Corpus Christi cycle, the waggons were most prominently pulled throughout the town.

They got their moniker since the earliest floats for the Lord Mayor's Show were decked barges on the River Thames.

the promotion of a brand, company, or category of goods so that consumers will think favorably of it rather than a specific good or service.

To know more about parade float click here

brainly.com/question/6693946

#SPJ4

The correct answer to the given question about management philosophy being adopted is option e) Sales Orientation.

A business approach known as "sales orientation" is centered on creating the greatest products and services possible without taking the requirements or wishes of the client into account. This strategy typically relies on aggressive, outbound sales techniques and marketing initiatives to increase sales. If a corporation is sales-driven, the marketing department will be in charge of developing the promotional activities that convince consumers they require a product, even if no market research has been conducted to demonstrate their desire or need for that product. In the end, it is their responsibility to generate interest in the product. In the sales division, sales representatives will spend time cold calling and offering discount promotions in order to close deals quickly. Sales cycles are frequently shorter in companies with a sales focus.

Question

Which marketing management philosophy is often adopted by organizations that sell unsought products such as life insurance, retirement plans, and preplanned funeral services

a. Profitability orientation

b. Production orientation

c. Marketing orientation

d. Product orientation

e. Sales orientation

To learn more about  Sales Orientation click here

brainly.com/question/28360584

#SPJ4

The correct answer is Marketing synergies often come at the expense of product synergies because a single customer segment will likely require a variety of products, each of which will have to be designed and manufactured.

Because a single consumer group will probably require a number of items, each of which will need to be created and made, marketing synergies frequently come at the price of product synergies. The business spends less on marketing and more on manufacturing. The division of customers into categories according to their demographic traits is known as demographic segmentation. Age, gender, income, education, religion, nationality, and other factors are included in this. Tennis shoes, running shoes, walking shoes, and Weeboks are all produced by Reebok.

To learn more about Marketing synergies click the link below:

brainly.com/question/26886908

#SPJ4

In this figure, obtaining more books by giving up some movies is called a(n) trade-off; whereas losing two books in order to gain 1 movie is referred to as production cost.

The capital-structure irrelevance statement, which was developed by the economists Modigliani and Miller in the 1950s after they investigated capital structure theory, is the foundation of the static trade-off theory.

According to this thesis, in ideal markets, a company's capital structure is irrelevant because its earning potential and the risk associated with its underlying assets define its market value.

Value, in the opinion of Modigliani and Miller, is unaffected by the type of finance used and the investments made by a company. The risk to a corporation grows as debt increases, somewhat offsetting the decline in WACC. As a result, the static trade-off hypothesis identifies a debt and equity combination where the declining WACC balances the rising.

To know more about trade off:

https://brainly.com/question/10895386

#SPJ4

Answer:

If you aren't already practicing, then practice that way you can be more efficient in whatever your doing.

Answer: first, do something you believe in, improve your knowledge in what you want to learn

Explanation:

Relative value of the new product in comparison to old products is perhaps the single most crucial aspect for accelerating theadoption & diffusion process and ensuring the product's success.

Chemical potential-higher to potential-lower zones are where molecules disperse. The three mechanisms by which diffusion takes place are chemical g, self-diffusion, and intradiffusion.

By the diffusion process, financial terms a view of how a stock's price fluctuates that holds that the price assumes all intermediate values.

To know more about adoption and diffusion visit:

https://brainly.com/question/6631328

#SPJ4

In the whole United States and its territories, the Federal Housing Administration (FHA) offers mortgage insurance on loans for single-family, multifamily, mobile home, and hospital properties.

President Franklin Delano Roosevelt founded the Federal Housing Administration (FHA), commonly known as the Office of Housing inside the Department of Housing and Urban Development (HUD), which was partly established by the National Housing Act of 1934. Private lenders' mortgages for single-family homes, multi-family rental properties, hospitals, and residential care facilities are insured by the FHA. Lenders are protected against losses by FHA mortgage insurance. The FHA pays a claim to the lender for the outstanding principle amount if a property owner defaults on their mortgage. Lenders are able to provide more mortgages because they assume less risk. The organization works to make it easier for people with low and moderate incomes and first-time homebuyers to obtain mortgage credit that is affordable, as well as to build market-rate and affordable rental homes, hospitals, and residential care facilities in communities throughout the United States and its territories. It differs from the Federal Housing Finance Agency (FHFA), which regulates state-owned businesses.

Learn more about Federal Housing Administration here

https://brainly.com/question/26897682

#SPJ4

The commissions paid per time period of the following measures would not help managers to control and improve operations.

A cost is the amount of money that has been spent to produce something or provide a service and is thus no longer accessible for use. In business, the cost could be one of acquisition, in which case the money spent to obtain it is recognized as cost. In this situation, money is the input that is used to purchase the item.

The term refers to that commissions paid per time period pay commission monthly, quarterly, or annually. A business may want to wait until the sales contract is signed and finalized.

Therefore, Thus option (D) is correct. As commissions paid per time period may not help the managers to control or improve.

Learn more about cost here:

https://brainly.com/question/15135554

#SPJ1

A quota is a limit on the amount of a certain product that can be imported or exported. It is a form of protectionism and is used to limit the amount of a particular product that can enter a country's market, either for protectionist or economic reasons.

In the case of India and Italy, the quotas are intended to protect the domestic market from being flooded by foreign products and to protect the domestic industry from foreign competition. A quota limits the amount of foreign products that can enter the market, thereby stabilizing the market. Quotas can also be used to protect a country's own production from being undercut by cheaper imports. This is why India has a quota on Chinese dairy products and Italy has a quota on Japanese motorcycles.

To know more about quotas click here

https://brainly.com/question/12056809

#SPJ4

This year, $195 is included in the aforementioned economy's GDP.

Gross domestic product (GDP) measures the market value of all finished products and services produced and sold (not resold) within a nation during a given time period. However, this measurement has undergone numerous revisions before being recognized as a trustworthy indication due to its complicated and subjective nature.

As a result, using a basis of GDP per capita at purchasing power parity (PPP) may be more useful when comparing living standards between countries, whereas nominal GDP is more useful when comparing national economies on the global market. However, GDP (nominal) per capita does not account for variations in the cost of living and the rate of inflation of the various nations.

All of the monetary values are calculated as GDP for the scenario in the previous question.

Thus, the GDP of the aforementioned economy would be 25 + 70 + 100 = $195.

The GDP of the aforementioned economy this year includes $195.

To know more about GDP, refer to this link:

https://brainly.com/question/30111703

#SPJ4

There are several approaches to determining your monthly payments because the payments for various loan types concentrate on various sums. Here are the formulas for the three categories that were previously described.

The formula for Amortized Loan Payment

Utilizing your principal balance or total loan amount (a), periodic interest rate (r), which is equal to your yearly rate divided by the number of payment periods, and the overall number of payment periods, you may get your monthly payment (P) (n).

P = a ÷ { [ ] - 1 } ÷ [ r ]

The formula for Interest-Only Loan Payments

An interest-only loan's payment calculation is simpler. Divide the annual interest rate (r) by the frequency of payments (n), then multiply that result by the total amount borrowed (a).

P = a ( r ÷ n)

Calculations for Credit Card Payments

Although the math for credit cards is also very straightforward, it is more difficult to calculate your balance because it changes frequently and different lenders have varying interest rates. Your minimum monthly payment is often determined by a calculation depending on your total balance.

P = Card Balance x r

To learn more about Monthly Payments

brainly.com/question/14064255

#SPJ4

There has been substantial increase in the number of minority entrepreneurs in the United States over the past several years.

A substantial increase means a 50% (50%) or more increase in earning power. In the late 1970s, the United States was the first country to abandon management capitalism and turn to entrepreneurship. The beginnings of American entrepreneurship can be traced back to settlers engaging in trade and bartering with their Native Americans, resulting in mutual benefits for both parties.

This statistic shows the rate of start-up activity per 100,000 US adults from 2000 to 2021. In 2021, the U.S. startup rate was 0.36%, or 360 per 100,000 adults.

• Significantly increase the local population without providing at least 5 acres of built park for every 1,000 residents. or • Significantly increase the use of local neighborhood parks or community parks such that significant physical degradation of the facility occurs.

Know more about entrepreneurship here:

https://brainly.com/question/29978330

#SPJ4

Undoubtedly, if the meeting objectives is well-planned, your goals will be achieved.

The focus, purpose, and priorities of high-performing teams are congruent. In order for their work to be the catalyst for success, they establish team and personal goals that support this common vision. Everyone is aware of their responsibilities and the best way to get there because the goals are not just congruent but also clearly stated.

Getting to know one another on the team is crucial. Which of the following is a challenge that commonly confronts business executives when they're trying to have a challenging conversation when frankness could backfire?

To know more about meeting objectives visit :-

https://brainly.com/question/28358471

#SPJ4

Resource management, the production of goods and services, the distribution of goods and services, and the consumption of goods and services are the four essential economic activities.

Give an example of each type of economic activity.

Principal Tasks: All activities related to the extraction and production of natural resources are considered primary. Examples: fishing, agriculture, and mining ii) Secondary Tasks: Secondary activities are those that have to do with how natural resources are processed.

Give examples of the secondary level of economic activity.

Secondary economic activity includes building construction, automobile manufacturing, and the production of utilities like electricity. Any activity that involves the physical creation of something of higher value falls under the secondary sector.

To learn more about economic activity here:

https://brainly.com/question/1155001

#SPJ4

Producer products also referred to as intermediate goods in economics, are manufactured goods used in further production, processing, or resale.

In economics, producer products—also known as intermediate goods—are manufactured goods that are utilized in subsequent manufacturing, processing, or resale.

In the manufacturing process, producer items can merge with end products or lose their unique characteristics.

Producer goods are products that a business uses to make more of its own products.

An office building, factory, or warehouse are all examples of producer goods.

Producer goods are the different things that producers utilize in their manufacturing processes.

They consist of raw materials, semi-finished commodities, and capital items (such as machinery, parts, and equipment).

Therefore, producer products also referred to as intermediate goods in economics, are manufactured goods used in further production, processing, or resale.

Know more about the producer product here:

https://brainly.com/question/14496818

#SPJ1

The total of FICA, Federal, state, and the local deductions per pay period, assuming no Pre-Tax Deductions is calculated below.

Given,

Annual salary = $55,800

Income tax = 3.23%

Clark County income tax = $41.85 per pay period.

Brent then gets paid semi-monthly so then his pay per period is:

= $55,800 / (12 months * 2)

= $9,300

His federal tax is:

= $80

This figure is said to be based on the intersection between the income of $1,640 and the 3 withholding allowances.

FICA tax rate is 7.65% so his FICA tax is:

= $9,300 × 7.65%

= $71,145

Local deduction - Clark County Income tax = $41.85

Total deductions:

= Federal tax + State income tax +  FICA + Clark County income tax

while assuming no Pre-Tax Deductions.

= 80 + 125.46 + 52.97 + 29.52

= $287.95

Hence, the total of FICA, Federal, state, and the local deductions per pay period, assuming no Pre-Tax Deductions is calculated.

To learn more about the FICA here:

https://brainly.com/question/15183057

#SPJ4

Save the inquiry for later Supplier integration levels can range from severe levels of supplier integrated production to collaborative forecasting.

An organization of consumers and suppliers that collaborates to maximize their collective performance in the development, distribution, & support of an end product is referred to as an integrated supply chain.

The level of cooperation between businesses and their suppliers is known as supplier integration. This partnership encompasses idea generation, the creation of new products, the development of product concepts, industrial-scale manufacturing, and market research. Integrating systems allows distributors to easily access the data they need to place, manage, and execute orders, which enhances supplier customer service.

To know more about Supplier integration, visit:

https://brainly.com/question/13650371

#SPJ4

The given statement is true about the budget information or a time estimate in the content creation plan.

A budget is a calculating play, typically financial but not necessarily, for a specific time frame, typically one year or a month. A budget accounts for anticipated income and costs as well as future saving and spending. Individuals and businesses may both use budgeting to determine whether or not their predicted revenue and costs will allow them to continue operating. A budget that includes information on the projected value of sales and cost may be created for each fiscal year. This allows you to predict how the upcoming accounting period will probably conclude. The business's actual performance may be compared to the suggested strategy. Budgets are a quantitative way for businesses, governments, families, and other groups to articulate their strategic plans of action.

learn more about budget here

https://brainly.com/question/18803390

#SPJ4

For the year ended December 31, Year 4, cash paid for items to be sold is $226,500. This includes cash paid for income taxes.

On the statement of cash flows, under the heading "Investing Activities," should be listed the purchase of equipment using a six-month note. The proper order to disclose financial activities is financing, operating, and investing when creating a statement of cash flows.

As noted and displayed in bold type in the question above, the cost of goods sold is $250,000.

Cash for cost of goods sold: $250,000 - $16,000 - $7,500 = $226,500

To know more about income taxes visit:-

https://brainly.com/question/17075354

#SPJ4

Check the boxes that apply to you. For consumers and producers, they resulted in freedom of choice. For consumers, they sparked free competition.

To learn more about Adam Smith refer to :

https://brainly.com/question/20782413

#SPJ4

Validating the entries in an online form is an example of a task performed by a server-side script.

A script/program that runs on the server when a user requests information is known as a server-side script.

The web server examines the page before the client or visitor requests it. The web server locates the page file on the disk after reading it, loads it into memory, and then requests that the script engines (or interpreter) run the script code.

The HTML document is produced by the web server and sent back to it after processing. The client's computer screen displays the website after the browser processes both the client side script and the HTML page received from the server.

The following are additional server-side script features:

Control database data. How you create and administer the database will be largely influenced by the kind of server-side script you plan to utilize. Additionally, HTML document facilitates access control to the database's data and distributes pertinent info appropriately.

Exchange cookies with others. For the website to build and send cookies, server-side codes are necessary. Cookies save information like logins and passwords, which enhances the user experience on websites.

Validate and encrypt data. For sensitive data, like financial or medical records, encryption is extremely crucial. Back-end scripts support information security by validating and encrypting data to prevent unwanted access and misuse

To learn more about server-side script from the given link

https://brainly.com/question/7744336

#SPJ4